We're starting up our "What's in your mug?" series to give you the opportunity to get to know us at inriver a little better! Today we introduce to you, Lisbeth Hover.
What is your job title? - Head of Channel Marketing
What made you choose this career path? - First of all, marketing is just fun because you get to interact with so many different people and it's constantly evolving! Then I really enjoy working in the cross field between inriver and our partner and alliance companies because I get challenged all the time on perceptions, knowledge about our partners and the whole ecosystem, and the way alliance and partner marketing develop.
What advice would you give to those looking to work in your field? - If you like me enjoy what I mentioned above, get a good understanding of both sales and marketing and get into roles that require a lot of interaction and collaboration with third parties. Go for it!
Describe working at inriver using 3 words? - collaborative, fun, exciting
🤗 Do you want to know more about Lisbeth and inriver on instagram, click here
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