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Selling on the digital shelf is complex, no doubt about that. It also offers seemingly unlimited opportunities to engage new buyers, scale to new channels, and drive a LOT of sales.
However, for every opportunity you have to make a new sale, there may be an equal amount or more, that you may lose due to common errors on the digital shelf. These include things like out-of-stocks, missing images, or missing product descriptions. Common errors can cause big problems.
Wonder what your lost revenues might be for a month, or even a year? Check out the Lost Revenue Calculator here and get insights into where you may be losing money without even realizing it.
The good news? The right digital shelf analytics (DSA) solution can help solve these issues. Start your calculations here and see where your opportunities may be.
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The results might surprise you!
The inriver team
*Figures shown based on average data from current digital shelf customers from across the globe. Inriver ran a survey of 6,000 US, German, and UK online shoppers, digging into the importance of quality product information, where they begin their online searches, and uncovering the strong emotions triggered when brands get it wrong.