13. The Omnichannel Challenge

In this episode we talk to Henrik Feld-Jakobsen (Vaimo), Magnus Bengtsson(Vaimo) and Emil Eriksson (inRiver) about the omnichannel challenge and the resons why retail companies should look into PIM.

Further Readings

360 Overview and the Related Relations around One Entity

What Is PIM?

Core Applications

Merchandize On Media

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