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This article describes what the Salesforce B2B Commerce Adapter is and lists the benefits from using it. There are additional articles if you want to know more about how to install the adapter in inriver and Salesforce.
Salesforce B2B commerce is referred to as Salesforce and the Salesforce B2B Commerce Adapter is referred to as the Salesforce Adapter in this article.
About the adapter
Salesforce B2B commerce, part of the Salesforce Commerce Cloud, is a built-in, native mechanism to maintain product catalogs, price books, promotions, attributes, and shopping carts. In short, it's used wherever you need to deploy a B2B commerce portal. With the Salesforce B2B Commerce Adapter, inriver supplies product catalog data with product content and categories to Salesforce B2B Commerce.
With the Salesforce adapter, you create an easy-to-deploy and easy-to-manage solution to deploy enriched and perfected marketing information from inriver into your Salesforce environment.
With the Salesforce adapter, you take full advantage of the flexibility provided by inriver when customizing and optimizing your product offering, while seamlessly deploying it to your Salesforce Commerce Cloud solution - creating the best possible combination for a dynamic product offering and a flexible eCommerce that really works and boosts your business.
The integration between inriver and Salesforce is built up using two major components, the Salesforce Adapter running in inriver and the Cartridge executing inside the Salesforce environment.
The integration is built around the standard catalog import function that exists in Salesforce, which imports an XML file containing product data, and/or category assignments.
The below illustration describes the inriver to Salesforce Commerce Cloud data flow.
Benefits of using the adapter
Below is a list of the main advantages of using the Salesforce Adapter:
- You can enrich high-quality product information in inriver, providing a faster time-to-market for your products.
- You use a flexible inriver Marketing Model that changes and adapts to your business needs.
- You deploy data easily from inriver to Salesforce Commerce Cloud with the ready-to-go adapter.
- You can publish products and resources seamlessly to your Salesforce Commerce Cloud.
- You can choose between sending changes frequently to Salesforce or publishing at scheduled events.
- You can publish products to multiple Storefronts.
For a list of what the Salesforce Adapter supports and some limitations, read this article.
Accessing the adapter
You must have a license agreement in place to download and use the adapter. Interested to learn more? Contact us here for more information.
Once you have a license you will be able to access the adapter download link in this article. Note! If no license is in place you will receive an error message when attempting to use the link.
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