Introduction to the new Brand Store

The new Brand Store is Inriver’s modern solution for sharing product content with resellers, internal teams, or other partners. It replaces Content Store for most user-facing workflows and provides a faster, cleaner experience that works well on any device.

What you can do in Brand Store

Brand Store gives users a single place to:

• Search for products using filters, free-text, or multi-value lists
• View clean, focused product pages with images, variants, and specifications
• Add products to a cart for download or catalog creation
• Download product content in multiple formats (CSV, Excel, JSON, or PDF)
• Create PDF catalogs using your organization’s predefined templates
• Share filtered views and carts with teammates or partners

Who is it for

The Brand Store is for:

• Retailers and resellers who need access to up-to-date product content
• Internal marketing teams managing assortments and media
• Partners who require a self-service way to access content

Each Brand Store can be customized to show a selected product assortment, tailored to the needs of a specific partner or channel.

How it improves on Content Store

While it offers many of the same features as Content Store, Brand Store introduces several key enhancements:

• Responsive UI – works smoothly on desktops, tablets, and phones
• Async downloads – start a download and keep working while it prepares
• Modern product pages – focused layouts with only relevant information shown
• Download manager – track progress and access completed files
• Fewer clicks – a more intuitive interface that prioritizes ease of use

For a complete side-by-side comparison, see How to move from Content Store to the new Brand Store.

Getting started

If your administrator has enabled Brand Store for your organization, you can log in using your Inriver credentials and start working immediately. Explore these articles to learn more:

How to log in and manage your new Brand Store account
Searching, filtering, and finding details in the new Brand Store
How to manage your cart in the new Brand Store
How to download content from the new Brand Store
Troubleshooting download and cart issues
How to create a catalog in the new Brand Store